Founded in 2014 by former Green Beret Evan Hafer, Black Rifle Coffee Company (BRCC) is a veteran-owned business committed to serving high-quality coffee to people who love America. With a strong mission to support veterans, active-duty military, and first responders, BRCC blends passion for coffee with a deep respect for service.
Their lineup includes a variety of premium roasts—whole bean, ground, and ready-to-drink options—crafted with meticulous attention to flavor and consistency. Signature blends like “Just Black” and “Silencer Smooth” have built a loyal following among coffee lovers and patriots alike.
Beyond the cup, BRCC is known for its bold brand identity, military-inspired values, and community-driven initiatives. Through the BRCC Fund and other outreach efforts, the company actively gives back to those who serve and protect.
